Shopping in Italy

Make your shopping experience in Italy easier with discounts on authentic Italian artisanal products.

Shopping in Italy



Members enjoy 15% OFF top shops in Rome, Florence,
Venice, Milan and around Italy.

SPECIAL OFFER: Just $29 for customers at checkout!

Italy makes it easy to engage in the most Italian of pastimes – shopping. There's something to appeal to any taste, from the most avant-garde fashions of famous Italian clothing designers to the bargains one can find in outdoor markets that pop up in cities all over Italy.

Perhaps you're looking for the latest trends in Milan's Quadrilatero d'Oro. Maybe you're inhaling the deep, rich scent of leather in Florence's outdoor San Lorenzo market stalls. You might be aiming your camera at the animated vendors and their colorful wares in the produce market in Rome's Campo de'Fiori or the seafood market near Venice's Rialto Bridge. Wherever you go in Italy, shopping can be as much sightseeing as it is souvenir-hunting.

ItaliaPass members get a leg up on finding authentic Italian treasures with up to 25% off the prices at top retailers around the country, including discounts at a 200-store designer clothing outlet. Choose from Italian artisanal products that you can't find anywhere else. You can stumble upon beautiful finds for your home, your friends, or even yourself!


Join ItaliaPass >>

ItaliaPass members enjoy exclusive discounts in Italy on hotels, dining, shopping, 
tours and activities, plus VIP Lounge access at Rome's Termini train station!

Join ItaliaPass for only $49* here.

Already a member? Sign-in here.

*Price of annual memberships covers 2 adults, 2 children.